Stella McCartney Spring 2011 | New Collection

Don’t call it resort! According to New York Magazine Stella hates the word resort. [ quote ] “How unsexy is that word? Does anyone even use the word resort? Even people that have resorts. We call it spring.” [quote]

Stella brings back another chic and smart collection with classic tailoring in blushy colours in contrast to whites and strong blues - I simply love every piece on this picture. The rosey colours are so flattering and refreshing while her blue line is breathtaking. Simply amazing!

 

streetpeeper, tfs, jak & jil

Marc Jacobs Resort 2011 | New Collection

 

Alexander Wang Resort 2011 | New Collection

The organic food trend has been on our radar for at least a decade. The past years it has pushed itself convincingly in peoples minds and these days it’s not just simply about organic food but mainly about an increased awareness of what’s good for yourself and the planet. Today’s consumer are questioning whether they should be taking a more natural or even organic approach to the products they consume. So it comes only as a  logical continuation of extending this trend towards all parts of our lives, such as clothing. Fashion designers and labels can’t afford not to be in tune with customer’s demands. Buzz words like Eco (friendly) clothing and green fashion have had a major impact of today’s clothing industry and our society. No longer is the so called niche market one as such but it’s going mainstream.

Last week fashion wunderkind Alexander Wang fed the fashion hungry with his Resort 2011 collection and he named his main direction a new exploration of “organic ” “not so urban”. His key pieces were assymetricaly pleated shorts and skirts in hues of earth colours wrapped in chunky hand-knitted sweaters and burgundy jacktets reminding me of the colour pattern of a weekend in the country during late fall. I spy a trend!